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Guidance to Collection and Use of Personal Information

[ Information to be Collected ]
- Mandatory : Name, Organization, Position, E-mail, Telephone number
- Optiona l: Mobile phone number

[ Purposes of Collection and Use of Personal Information ]
- Basic Information of the person who requested speaker, for the purpose to respond
- Basic Information of the person who agreed to receive newsletter, for the purpose to send newsletter.
- Enhancement of service quality (Customer-oriented service)

[ Period of Retention and Use of Personal Information ]
- In principle, personal information collected from speaker request and newsletter subscription will be retained in the database for 3 years. It is only used for speaker request related consultation, newsletter mailing service and enhancement of service quality. All personal information is destroyed immediately after 3 years.

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Personal Information Protection Policy

[ Menu to be Gathering Information ]
- Speaker Invitation Inquiry
- Newsletter Submission

[ Personal Information to be Collected ]
- Name, Organization, Position, E-mail, Telephone number, Mobile phone number

[ Purposes of Collection and Use of Personal Information ]
- Basic Information of the person who requested speaker, for the purpose to respond
- Basic Information of the person who agreed to receive newsletter, for the purpose to send newsletter.
- Enhancement of service quality (Customer-oriented service)

[ Period of Retention and Use of Personal Information ]
- In principle, personal information collected from speaker request and newsletter subscription will be retained in the database for 3 years. It is only used for speaker request related consultation, newsletter mailing service and enhancement of service quality. All personal information is destroyed immediately after 3 years.

SPEAKERSSearch for the Speakers

Marshall Kay
RFID Sherpas, Founder, Principal
Business·Economy, Marketing·Branding

Marshall Kay is an RFID specialist and retail strategist. He is particularly well known for his work validating and articulating the business case for item-level RFID, not only in apparel and footwear, but also in categories like consumer electronics, books and media, cosmetics and luxury goods. Prior to launching this practice Marshall led the North American RFID practice of global management consulting firm Kurt Salmon Associates (KSA). He has helped retailers and suppliers in North America, Europe and Asia put RFID to profitable use. A popular speaker, Marshall is a repeat contributor to RFID Journal and has been interviewed by Fortune, STORES, Apparel Magazine and Women’s Wear Daily for his perspectives on RFID and collaborative commerce. He has been a panelist at the National Retail Federation’s annual “Big Show” and at the UBS Global Consumer & Retail Conference for investor clients. Marshall holds an MBA from the University of Michigan Business School. 

Organization / Position
RFID Sherpas Founder, Principal
Education
York University-Osgoode Hall Law School JD, Law
Career
Kurt Salmon Associates Senior Manager
Publication
RFID in the Apparel & Footwear Industrie
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